上海Marketing Manager- Strategy and Insight招聘_汇丰银行（中国）有限公司招聘Marketing Manager- Strategy and Insight

Marketing Manager- Strategy and Insight

专业要求：

学历要求：不限

工作经验：不限

薪资待遇：面议

招聘人数：若干

招聘对象： 社会人才

我要投递简历

更新日期：2019-07-31

有效期：长期有效

年龄要求： 不限

外语要求： 不限

提供食宿：

工作地点： 上海

Marketing (MKT)HSBC Marketing exists to drive top-line revenue growth for our Global Businesses by leveraging clearly identified marketplace opportunities, brand strength, customer insights and creative passion to yield sustainable long-term growth for the budgets and resources deployed.We are currently seeking an experienced professional to join our team.In this role, you will:Develop and execute market research projects and market analysis to support business and marketing strategy development. Providing in-depth customer and prospect insight, secure efficiency of proposition / product / channel / service / marketing initiatives, to achieve growth in market share and profitability for HBCN RBWM.Champion market and consumer insight infrastructure and plan development. Build a knowledge base and in-depth customer understanding on customer's behaviors, expectations, perceptions and drivers. Provide market trends, industry development and competitive intelligence inclusive of formulation of gaps and opportunities through market research to support business planning for HBCN RBWM.Build in-house customer insight competency for HBCN RBWM. Support CVM and Marketing colleagues to form a customer centric thinking framework, and build insight generation capabilities.QualificationsTo be successful in the role, you should meet the following requirements:University (BA) or (BS) aboveAbove 7 years hands on working experience in managing marketing research projects in research companies or insight department.Broad based business experience, ideally within a large blue chip brand and familiar with financial products.Excellent proposal writing, analysis and presentation skillsProfessional communication skills in both Mandarin and English. Strong ability to communicate and collaborate with multiple teams in multiple locations.Innovative and seek for continuous improvement on research method to drive for best return, ideally, leveraging digital capability to drive research efficiency. A self-starter with energy and drive in a challenging and dynamic environment. Can work independently, both at a strategically and tactical level.You’ll achieve more when you join HSBC.www.hsbc.com.cn/careersHSBC is committed to building a culture where all employees are valued, respected and opinions count. We take pride in providing a workplace that fosters continuous professional development, flexible working and opportunities to grow within and inclusive and diverse environment. Personal data held by the Bank relating to employment applications will be used in accordance with our Privacy Statement, which is available on our website. HSBCAXS/AS/*Issued by HSBC Bank (China) Company Limited

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